DaySparkes - Strategic marketing

How did Peek help convey exceptional, director-led advice and representation for a niche law firm?

Day Sparkes - Logotype - Peek Creative Limited

In brief

Client

DaySparkes

Projects

Brand Strategy, Marketing Strategy, Marketing Tactics, Marketing Workshop and Marketing Plan

Our approach

Peek worked with DaySparkes' directors to help them position the firm's brand and help them market the firm more effectively.

Website

Our approach

We worked with DaySparkes' directors to help them position the firm's brand and help them market the firm more effectively. This included running a workshop with the directors to discover actionable marketing tactics that were affordable, impactful and practicable in the immediate short term.

We then created a marketing plan to help DaySparkes reach the right potential clients and create meaningful connections in the longer term. This incorporated recommendations for their website, content creation, as well as the management of their online presence and social media channels.

Context

DaySparkes is a commercial litigation firm based in the heart of London’s legal quarter, which specialises in complex commercial, banking, fraud and arbitration disputes, frequently with an international dimension to them. DaySparkes aims to deliver exceptional, director-led advice and representation at realistic charge-out rates, emphasising rigorous analysis and helping their clients achieve their commercial objectives at the earliest possible stage.

Their core practice areas include commercial litigation and ADR; banking and financial disputes; commercial “white collar” fraud; and international arbitration. They also advise on various other litigation issues, including company, professional negligence and property disputes.

They are conflict-free, meaning that we are able to act against banks and large institutions without fear or favour. In recent years, they have acted for a range of domestic and international clients, including victims of banking fraud, hedge funds, private equity houses, and high net-worth individuals in a number of significant and high-profile cases.
“Peek’s work provided us with the insight to recognise our worth and the tangible results it would bring to our clients. Their ideas were practically instantaneous, cost-effective, and highly impactful - giving us the confidence we needed to succeed.”
Michael Sparkes • Director • DaySparkes
Michael Sparkes DaySparkes

Our solution and impact

We discovered a number of actionable marketing tactics that were affordable, impactful and practicable in the immediate short term for the DaySparkes team to implement. 

In order to help DaySparkes reach the right potential clients we created a detailed marketing plan. This proposed recommendations for the structure of their website, content creation, as well as the management of their online presence and social media channels.

The results of Peek's work with DaySparkes were impressive, and the firm is now more visible for its services and getting enquiries from potential clients. Thanks to our legal marketing strategies, DaySparkes Law continues to grow in stature and presence as a leading niche law firm in its core practice areas.

We are proud to have helped the firm navigate the complexities of marketing in an affordable and impactful way.

The results

Actionable, impactful marketing tactics
Website content overhauled and refreshed
A clear marketing plan developed and delivered

Let’s work together

Cambridge +44 (0) 1223 900 121 and
London +44 (0) 20 7060 5121
askus@peeklegalmarketingservices.com
Peek Creative The Officers Mess Cambridge
Peek Legal Marketing Services
Peek Creative Limited, The Officers’ Mess, Royston Road, Duxford, Cambridge CB22 4QH
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